Building A B2B eCommerce Brand With Staples Vice President of Brand & Product Management Daniel Reilly

Varato

Building A B2B eCommerce Brand With Staples Vice President of Brand & Product Management Daniel Reilly

Play Episode Pause Episode

Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds

00:00 / 01:08:11

Apple Podcasts Google Podcasts Spotify

RSS Feed

Share

Link

Embed

Daniel Reilly joins us to discuss his growth as a B2B leader at Staples and how he has seen the industry evolve from a focus on direct-to-consumer eCommerce to B2B eCommerce. We discuss the complexities of selling to small businesses, medium-size businesses, and large enterprises and how their buying habits may differ. Daniel helps us break down the areas to focus to capture online sales from a wide variety of types of B2B buyers.