Varato's Digital Transformation Podcast
Join Varato’s podcast series, where we explore the forefront of digital innovation and business evolution. Featuring insights from top experts, real-world success stories, and strategic advice to help your company excel in the digital age.
Our Blogs
Fixing Unauthorized Reseller Problems With Joe Kovacs CEO of Brand Gaurde
Joe Kovacs has found a niche in which many unwarranted sellers are destroying brand loyalty and brand reputations on marketplaces. He founded, Brand Guarde, which has dedicated the last 3 years to helping companies of all sizes successfully regain control of their distribution and presence on marketplaces like Amazon. We talk about how brands can take control of their distribution, pricing, and processes to reduce bad actors that may harm their pricing models and brand reputation.
Why ERP Integration Is Critical To B2B eCommerce Success With Sam Bayer From Corevist
In our very special 50th episode, CEO of Corevist, Sam Bayer, joins us to discuss his journey in B2B around SAP. Sam has been working in software most of his career, and has over 20 years of experience with SAP. SAP has the strongest ERP offering and touches most of the major companies in the world. That is why he developed an ERP first B2B eCommerce offering, Corevist, that is tightly integrated with SAP's S4/HANA. We discuss why an ERP 1st approach to eCommerce is so important and why you need deep integration with ERP to be successful.
Digitizing B2B Orders In The Food Industry With Notch CEO Jordan Huck
In this episode, we get the please of speaking with Jordan Huck who has taken on the difficult task of trying to modernize the restaurant and food industry. In this multi-trillion-dollar industry, most things are done manually and even chefs are up late at night trying to prepare for their food needs in the coming days and weeks. Jordan Huck has developed a B2B eCommerce platform, Notch, that helps restaurants and food industry companies automate many of these things. They can integrate directly into your POS to automatically place orders and replenish inventory with a quick manual review to ensure everything is right versus the time-consuming manual order processes of the past.
Optimizing For Multi Channel Selling With Tim Reintgen – Head of Partnerships At Plytix
Tim Reintgen has seen a large variety of clients using Plytix across many channels such as marketplaces, selling to distributors, retailers, and direct-to-consumer eCommerce. Plytix is an SMB focused PIM (Product Information Management) solution that allows for anyone, even very small companies to get started with modern data management best practices. Tim helps us navigate the complexity of channel management and where B2B companies should be investing their time to grow new channels without cannibalizing or hurting existing channels.
EDI & B2B eCommerce Integrations With Chris Bidleman of Celigo
Chris Bidleman has been building integrations for B2B eCommerce for over a decade and has seen everything from legacy technology like EDI that is still widely adopted today to newer GraphQL based integrations. Integrations are a key backbone and issue that often stops B2B companies from moving forward with eCommerce. We discuss how to get over those hurdles and leverage modern technologies to move forward in a positive direction that may include both EDI and other more modern approaches.
Building A B2B Marketplace With Josh Penfold – CEO of Goose
Josh Penfold has been in eCommerce and B2B for 20 years. He has worked on both the brand side and built his own eCommerce website. In doing so he realized how many challenges come up in B2B eCommerce and that there isn't really a great solution for the customer B2B needs to buy online. That is where he came up with Goose, a B2B focused marketplace that takes away the complexity and hassle of buying or finding B2B goods online.
